what happens when girls launch?
Entrepreneurship can be a social good. For example, women tend to start businesses that address women’s unmet and oft ignored pain points. People living with disabilities tend to start businesses that address unmet and oft ignored needs of other people living with disabilities.
These founders offer new & expanded products to consumer markets that largely go ignored & unaddressed, leaving “money on the table.” Enterprising entrepreneurs offer new products to new, expanded markets. And this is critical for growing market share, profits, and creating wealth.
In general, small businesses are a boon for local communities. Historically, entrepreneurial startups have created virtually all U.S. job growth, including replacing jobs lost.
We know that small businesses provide new jobs and additional tax revenues. We know that these tax revenues are then reinvested in schools, public transit, libraries, parks, and other public goods.
Sources:
Sax, David. The Soul of an Entrepreneur: Work and Life beyond the Startup Myth. New York: PublicAffairs, 2020.
www.nber.org/papers/w16300.pdf
Photo: Peshkova